According to Pew Research Center, 62% of American adults are getting news from social media. This poses a problem when social media feeds are filtered to cater to people’s preferences and biases. In addition, people are consuming large amounts of this biased information quickly, in part because of how smartphones and social media are designed. Because of this, we are seeing low critical engagement with information of diverse perspectives and thus a higher susceptibility to fake news. This creates deepening divides between people, increased tribalism, and heightened national tension.
So how can we help digital news consumers develop healthy, long-term news habits so they can become less susceptible to fake news and more well-informed and well-rounded citizens?
Jake Zukowski, FJORD
Olivia Thom - Lead Researcher, Physical Prototyping Guru
Conor Kelly - Lead Technologist, Video Production Champ
My role: Lead Designer
UI & UX design
My Contributions & Deliverables
- Primary research: expert interviews, observations, task analysis, competitive assessment, primary research plan, findings and recommendations including major insights, design principles,
- Design: wireframes, interaction flow, interaction model, design specs, full fidelity design, poster, DUB community presentation with slides
- Prototypes: paper prototype, digital prototype, interaction prototype
- Evaluative research: paper prototype testing, digital prototype testing, and design implications
We began our research by looking into bias psychology, propaganda theory, and behavior change methodologies. Next, we spoke with experts about information literacy, fake news spread on social media, and social media algorithms.
These talks pointed us in the direction of fact checking on the part of the news consumer.
Primary Research Question
What fact checking strategies are most appropriate for people to discern the validity of information found on social media?
From here, we needed to understand people’s interest in and ability to fact check news on social media. To do so, we started by identifying 3 ways in which people come across news on social media:
- Happened upon - News that’s found by skimming social media.
- Learning something specific - News that’s found when searching for a specific topic.
- Seeking and learning - News that’s found when trying to get a sense of the day’s news.
More information coming shortly...